Monday, December 5, 2011

6 Ways to Go the Extra Mile



Salespeople can outdo competitors by taking one of two avenues: lowering prices or boosting the quality and quantity of service they provide to customers. All too often, however, they make the mistake of dismissing customer-service requests as an administrative burden rather than embracing them as an opportunity to distinguish themselves from the rest of the field.

Consumer polls have shown time and time again that customers will pay more for a product when impressed with the level of post-transaction service they receive. Real estate professionals who get into the habit of providing stellar service will reap the benefits in the form of increased sales, improved customer loyalty, and more business due to positive word-of-mouth advertising from happy clients.

Practitioners can ramp up their customer service by:

1. Responding to customer calls and e-mails within an hour.

2. Mailing a handwritten thank-you note to new customers once a transaction closes.

3. Proactively contacting customers to see if they have any service needs.

4. Handling customer requests expeditiously.

5. Building rapport and strengthening relationships with top clients by taking them out for a casual meal.

6. Keeping in touch with customers by mailing out a motivational or business article every six months or so.

Daily Real Estate News | Monday, December 05, 2011

Friday, December 2, 2011

Florida Enhanced Short Sale Relocation


The Florida Enhanced Short Sale Relocation Assistance Program has been extended to Dec. 12, 2011.
This program offers enhanced relocation assistance to help encourage homeowners to engage with Bank of America on a pre-offer short sale. Homeowners may be eligible for relocation assistance between $5,000 and $20,000.*
Eligibility:
• Homeowners with property in Florida
• Short sales initiated without an offer between Sept. 26 and Dec. 12, 2011
• The customer will have to be eligible for one of the without an offer programs, such as the Home Affordable Foreclosure Alternatives (HAFA) program or Bank of America's proprietary program (specific investor participation and eligibility criteria do apply to these programs)
• Successful closing of the eligible short sale by Aug. 31, 2012

Exclusions:
• Ginnie Mae, FHA, VA and USDA loans are ineligible for participation
• Lot loans are ineligible for participation
• Properties outside Florida are not eligible for participation
• Short sales initiated with an offer are not currently eligible for the enhanced relocation assistance
Frequently Asked Questions:
How can I find out if my client/homeowner qualifies for this relocation assistance?
Call a Bank of America short sale specialist at 1.877.459.2852,
Monday-Friday 8 a.m. - 10 p.m.; Saturday 9 a.m. - 5:30 p.m. Eastern
Do I have to do anything different to initiate or complete the short sale?
No. If the homeowner's short sale is initiated between Sept. 26 and Dec. 12, 2011, and the property closes by Aug. 31, 2012, the homeowner will be eligible.
Will the relocation assistance funds be reported on the HUD-1?
Yes, they will be documented on the HUD-1, and a 1099-MISC will be issued.
Can the relocation assistance funds be used to pay off existing liens?
Yes, if the investor approves it.
Will this enhanced relocation assistance waive the homeowner's deficiency?
An additional benefit for these pre-offer programs, such as HAFA and Bank of America's proprietary program, is that deficiency may be waived for homeowners who qualify.
Is the relocation assistance added to any other incentives, such as HAFA or Bank of America proprietary program incentives?
No. A homeowner will receive the $5,000 to $20,000 in place of the typical incentive paid out by these programs. The relocation assistance is essentially an enhancement to the standard payout offered on these programs.
Is the enhanced relocation assistance available for other programs?
The enhanced relocation assistance is currently available only to short sale programs initiated without an offer. However, as we gauge the success, we may extend this incentive to other programs.
Questions?
Homeowners and agents may call 1.877.459.2852 Monday-Friday 8 a.m. - 10 p.m.; Saturday 9 a.m. - 5:30 p.m. Eastern to speak to a Bank of America short sale specialist about this exciting relocation assistance offering

10 Must Have Tech Gifts for Road Warriors



Looking for affordable, unique gifts for your loved ones or yourself? Here are 5 Must Have Tech Gadgets all Road Warriors need, and a few more gift ideas I thought sounded cool! What’s on your list this year?

1.) Kindle Fire – At $199 who can’t resist finding out what all the fuss is about. I love Amazon, so I think I’ll like it. They say it’s the iPad2′s closest competition… I want to find out! Is this on your list?

2.) Mophie Juice Pack – True Road Warriors are always on the phone. Don’t find yourself without battery power for the ever so important phone call. These small cases double your phones’ battery life. Only $79 online!

3.) Motorola t505 – A must have if your car doesn’t come equipped with built in Bluetooth. You will love the way this little device integrates with your car’s radio. Buy it online at Amazon for the best deals about $60.

4.) Drivesafe.ly App – You can now text and drive safely! This is the perfect FREE gift to “give” your friends, clients and kids. Who knows you might even save a life
5.) Wide Angle Lens Kit – For your iPhone or Video Camera – For all of us who shoot photos with our Smartphones you can now use this wide angle attachment to get the best photos possible. $50 on HDhat.com

And now for some other fun ideas!!!

6.) Square up – Think PayPal for you Smartphone. It’s perfect if you sell products, have a fundraiser, or a garage sale. Or someone just owes you money. You can now accept credit cards for ANYTHING with just your phone! And it’s FREE… what a great gift for those you know who are in any service industry.

7.) The Flip – Ok, so they are going out of business- but I just LOVE this camera. So while supplies last you can still manage to get a 1-hour one for $80!
8.) Roku - Looking for a way to save $$$ on your cable bill? Check out this little black box that streams Hulu, On Demand Movies, Netflix and so much more. They start at $50.

9.) 3M Pocket Projector – Ok, so I have to admit, I have no idea who would want to spend $250-$400 on one of these, but I just think they are really cool. And who knows you might now that person looking for one!

10.) Video Light Kit – Perfect for those budding video freaks out there. This is a way cool add on, and makes a huge difference in your production quality. It’s only $70. Gotta love HDHat.com

Bonus 11.) Anything Apple – You really can’t go wrong here. But the point of this post was affordable. While I believe Apple is well worth the investment, it’s not exactly the cheapest on the block.

Here are a few other lists to check out as well


By Shannon Williams King

Fannie and Freddie won’t evict over holidays


WASHINGTON – Dec. 2, 2011 – Fannie Mae and Freddie Mac announced yesterday that they would suspend evictions of foreclosed single family and 2-4 unit properties from Dec. 19, 2011, through Jan. 2, 2012. While lenders will continue completing legal and administrative paperwork, no families will be thrown onto the street over the holidays.

“The holidays are meant for families to spend time together, especially if they’ve gone through the stress of financial challenges and foreclosure,” said Terry Edwards, Fannie Mae’s executive vice president of credit portfolio management. “No family should have to give up their home during this holiday season. Fannie Mae is committed to helping borrowers avoid foreclosure whenever possible and we encourage any homeowner who is having difficulty making their payment to reach out for help.”

While Fannie Mae and Freddie Mac back roughly half the mortgages in the U.S., some lenders also promised to place a moratorium on evictions over the holidays. Bank of America and Wells Fargo, for example, told CNNMoney that they had no plans to evict troubled homeowners before 2012.

Beyond altruism, the mortgage industry hopes to avoid bad publicity at a time of year when news stories focus on charity and kindness.

The eviction moratoriums apply only to owner-occupied homes.

© 2011 Florida Realtors®

Thursday, December 1, 2011

Homeowners facing foreclosure seem to be desperate to buy again.

Homeowners facing foreclosure seem to be desperate to buy again.

Frequently, I receive letters from someone who hasn't yet lost their home to foreclosure but anticipates they soon will, and wants to be able to get back into the market, quick-like.

Many claim their haste is because they don't want to miss out on today's bargain housing prices or interest rates. Yet neither seems poised to rise significantly any time soon.

In the same breath, many of these folks say they're ready to pay top dollar for their next home, and pay an additional premium if they are forced to rely on lease-to-own, seller financing, or a hard-money mortgage.

Others claim they don't want to miss out on the opportunity to build equity in a home instead of paying rent, or cite the tax advantages of homeownership as the piece they particularly want to retain.

My advice is almost always this: Slow down! Most legitimate loan programs now impose a three-year-plus waiting period after a borrower loses a home to foreclosure, even if they would otherwise qualify for a mortgage based on their credit score, income and assets.

Here are my four suggestions for how you can wisely use that waiting period to recover from a foreclosure -- these steps also do double duty in terms of setting you up for success and sustainability the next time you buy a home.

1. Feel the pain.

Many folks who write to me are still in the early stages of grief at the loss of their home: anger and denial. They are angry at the bank, and in denial about the loss of their home and its advantages, from status to tax write-offs.

What I know is that getting through this grief is an essential first step to truly moving forward. Inherent in grief is an acknowledgement that something is dead and over. The acceptance of that finality is what allows you to move forward and learn the lessons that such experiences can teach.

As long as you're stuck in the emotional protestations of how unfair it was that you lost your home, or spinning in a place of outrage about the Wall Street bailouts, you're probably not making emotional progress to the point where you can begin to learn from your experience.

2. Metabolize the loss.

Henry Cloud, bestselling author of "Necessary Endings: The Employees, Businesses, and Relationships That All of Us Have to Give Up in Order to Move Forward" (Harper Business, 2011), recommends that we treat our painful past experiences as our bodies do food, metabolizing them by taking away the lessons we can distill from them that will fuel our future decisions, and leaving behind the pain and other toxic wastes from the experience.

Individuals and couples should take time out to acknowledge what has happened, and distill and discuss mistakes that were made and insights you've gained so that you can avoid repeating them in the future. It's a meaningful method for progressing past grief and repositioning yourself to make smarter decisions about your money and your mortgage for the rest of your life.

3. Avoid rebound home purchases.

There's a whole lot of what I call tuition -- the price we pay to learn life lessons -- involved in the loss a home to foreclosure. If rush in too quickly to the next home purchase, chances are good we'll miss the lesson and get nothing for the tuition. This is evident in the gymnastics many foreclosed homeowners are considering going through in order to buy a home at all costs. These may mirror their willingness a few years ago to take on an unsustainable mortgage, which is what got some portion of them into foreclosure in the first place.

Trying to replace our losses on the rebound, be it after a breakup or after a foreclosure, is how people end up repeating their mistakes. Making new, unsustainable mortgage commitments and chronically overspending or over borrowing is no different from your friend who keeps repeating the same old dysfunctional relationship patterns, year after year.

4. Heal your finances.

My advice to foreclosed homeowners is to devote some real time to working on their finances, without worrying about buying another home. Get your debt paid down or off. Change your spending habits and your overall relationship with money. Get your taxes current and paid. Save some money. Create the habit of paying every bill on time every time. Eliminate unnecessary monthly expenses. Work the programs in "365 Days to Organized Finances or Financial Recovery," or some similar book, or both. Focus for awhile on your career development.

Tara-Nicholle Nelson is author of "The Savvy Woman's Homebuying Handbook" and "Trillion Dollar Women: Use Your Power to Make Buying and Remodeling Decisions." Tara is also the Consumer Ambassador and Educator for real estate listings search site Trulia.com. Ask her a real estate question online or visit her website, www.rethinkrealestate.com.

Pending Home Sales Jump in October


Pending home sales rose strongly in October and remain above year-ago levels, according to the National Association of Realtors®.

The Pending Home Sales Index,* a forward-looking indicator based on contract signings, surged 10.4 percent to 93.3 in October from 84.5 in September and is 9.2 percent above October 2010 when it stood at 85.5. The data reflects contracts but not closings.

Lawrence Yun, NAR chief economist, said improved contract activity is a hopeful sign. “Home sales have been plodding along at a sub-par level while interest rates are hovering at record lows and there is a pent-up demand from buyers who normally would have entered the market in recent years. We hope this is indicates more buyers are taking advantage of the excellent affordability conditions,” he said.

“Many consumers are recognizing that home buyers in the past two years have had one of the lowest default rates in history. Moreover, continued inventory declines are another healthy sign for the housing market,” Yun added.

The PHSI in the Northeast surged 17.7 percent to 71.3 in October and is 3.4 percent above October 2010. In the Midwest the index jumped 24.1 percent to 88.7 in October and remains 13.2 percent above a year ago. Pending home sales in the South rose 8.6 percent in October to an index of 99.5 and are 9.7 percent higher than October 2010. In the West the index slipped 0.3 percent to 105.5 in October but is 8.1 percent above a year ago.

“Although contract signings are up, not all contracts lead to closings. Many potential home buyers inadvertently hurt their credit scores and chances of getting a mortgage through easily averted actions, such as cancelling an old credit line while taking on a new one,” Yun said. “Such actions could unwittingly prevent buyers from obtaining a mortgage if their credit score is close the margins of qualifying, or they might get a loan but with less favorable terms.”

NAR encourages consumers to be aware of their credit score and actions which could hurt or enhance it. HouseLogic.com, the association’s consumer website devoted to all aspects of homeownership, offers tips for improving credit scores at http://buyandsell.houselogic.com/articles/7-tips-improving-your-credit/.

The National Association of Realtors®, “The Voice for Real Estate,” is America’s largest trade association, representing 1.1 million members involved in all aspects of the residential and commercial real estate industries.